Ecommerce Marketing Director Resume Example

To help further your search for a new career in ecommerce marketing, you need an effective resume that captures the attention of hiring managers. A strong resume emphasizes your professional value and illustrates your core qualifications in a concise, readable document. The ecommerce marketing director resume sample provided below offers compositional insight, such as the kind of information to include and the proper formatting.

When writing your resume, be sure to refer to the example as well as the following writing guide. These tools can help you master the art of resume drafting. If you need additional assistance, use the resume builder to help you get started.

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Addison Dover

100 Broadway Lane
New Parkland, CA, 91010
Cell: (555) 987-1234
example-email@example.com

Professional Summary

Revenue-driven eCommerce Marketing Director with history of leading digital marketing, design, merchandising and technology teams to optimal brand positioning within competitive markets. Analytical talent toward development of key profit building strategies through consumer shopping behavior data and site performance metrics. Committed to full utilization of existing technologies and non-disruptive additions for seamless customer interfacing.

Core Qualifications

• Adobe Analytics
• Salesforce.com
• Constant Contact
• CSS/HTML5 Responsive Design
• Social Media Engagement
• Pay Per Click (PPC)
• SEO/SEM

Experience

eCommerce Marketing Director, April 2009 – Present

FurnitureGuru.com – New Cityland, CA

• Direct team of 14 creative and digital marketing personnel in daily activities with revenue, profit and sale transaction minimums accountability.
• Responsible for all aspects of campaign strategies, planning, execution and analysis within $25 million annual revenue performance environment.
• Evaluate and improve marketing activities using A/B multivariate testing, segmentation, targeting, remarketing and other strategies.
• Ensure operations of eCommerce site and physical customer service properties remain within budget and at or above performance minimums.

eCommerce Marketing Director, June 2005 – April 2009
SkincareRus.com – New Cityland, CA

• Developed SkincareRus eCommerce website, digital marketing team and strategies from ground up, as part of startup launch team.
• Led and managed team of four digital marketing personnel in year one, expanding to 14 personnel by end of year three.
• Established all eCommerce marketing programs and strategies using tactics such as SEO/SEM, affiliate marketing, PPC, CSE, mobile applications, email campaigns, social media interactions and contests, and other channels.

Education

2005 Bachelor’s Degree, Marketing
University of California – New Cityland, CA

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Why Is This a Good Ecommerce Marketing Director Resume Sample?

What makes one resume more effective than another? To get a better idea, take a look at the ecommerce marketing director resume sample. Each section is easily readable, concise and direct, allowing the reader to quickly acquire a sense of this candidate. Starting with the summary statement, the candidate offers three brief lines that speak to his professional experience, qualifications, and accomplishments. Your summary statement should be equally concise, illuminating key professional attributes, such as profit building strategies or consumer behavior analysis.

The next section of the ecommerce marketing director resume sample incorporates your core qualifications or skills. In this section, you should provide a bullet list of six to eight key professional attributes that qualify you for the position. Be sure to include specific details, such as software platforms and industry terminology. Note that the resume example incorporates industry-specific terms, like SEO/SEM, and software, such as Adobe or Constant Contact.

The third section of the ecommerce marketing director resume sample details your previous work experience, including job titles, responsibilities, and key accomplishments. In the example, the writer uses engaging action verbs to describe both the role and the ensuing results in previous positions. Words like “improve,” “establish,” and “ensure” are more engaging than more general terminology, such as “worked.” They provide a fuller picture of the candidate, adding value to each job responsibility. Furthermore, the sample incorporates quantifiable metrics to support the information. This gives employers a better picture of your qualifications and provides a standard of comparison between other candidates.

Finally, the last section of the resume sample illustrates a properly formatted education section. In this portion, you want to provide your education information, including the degree received, your graduation year, and field of study. Additionally, be sure to include any certifications, training, or degrees in progress under this heading. Always list your education from the most recent to the least.

Why You Need a Strong Ecommerce Marketing Director Resume

In a field like ecommerce marketing, which has a faster-than-average growth rate of nine percent, you need to stand out among a large pool of applicants. When everyone tries to get a piece of the pie, you need to provide an effective argument for why you deserve it. Though the industry is expanding, employers still seek the best talent first.

On average, a typical hiring manager may spend as little as five to seven seconds reading a resume. However, even with a cursory glance of the resume sample, the reader has a sense of the jobseeker’s qualifications and experience level. In the ecommerce marketing director resume sample, notice how bullet lists and an absence of pronouns make the important information pop. Be sure to incorporate these practices in your own writing.

Costly Ecommerce Marketing Director Resume Mistakes to Avoid

You are probably already aware of the common errors to avoid in resume writing, including spelling mistakes, unverified statements, and incorrect information. These mistakes are unacceptable in a professional environment. However, if you’re not careful, you also can make less obvious errors without realizing it.

As you saw in the ecommerce marketing director resume sample, the writer uses industry-specific language geared toward the position. Engaging action verbs, performance metrics, and expert terminology fortify the qualities of a successful, experienced jobseeker. One of the biggest mistakes you can make in your resume is to be generic. Do not simply list job duties. Instead, show how you excelled in those responsibilities and illustrate your value to employers.

Additionally, be sure to bring attention to certain skills that set you apart in the field. For example, mention specialized training in marketing platforms and technology that the company uses. Again, be specific, using names and numbers whenever possible.

Conclusion

As you begin writing your resume, be sure to keep these practices in mind. An effective document should provide a concise, yet engaging picture of your professional profile, including your career accomplishments. Take what you’ve learned from the ecommerce marketing director resume sample and apply it to your writing process.