Olivia Wilson
123 Fake Street | City, State, Zip Code | H: 000-000-0000 | email@email.com
Summary
Recent MBA with music and marketing experience, exceptional problem-solving skills, creative and critical thinking, and a high ability to generate new and creative ideas to solutions. Experience in marketing plan execution, knowledge in product development process, artist promotion, and project strategy. Effective written and verbal communication skills with demonstrated ability to learn quickly and thrive teamwork environments. Music background, interest in new music technology, and bass guitarist of 8 years.
Education
MBA, Masters of Business Administration 2013 California State University, Long Beach － City, State
3.88/4.0 GPA
Bachelor of Arts, Music History 2008 UCLA － City, State
Experience
Marketing Coordinator Jan 2012 to Jun 2012
Company Name － City, State
- Played a key role in streamlining the information flow and scheduling of day-to-day operations by assisting in developing and updating a cloud-based master marketing plan scheduling system tool comprised of 900 annual marketing campaigns to establish department production timelines, meet deadines, and communicate status updates to stakeholders.
- Researched and collected options for best media placement strategies and assisted in marketing investment analysis of estimating project costs and budgets on media buys, including print and web for new product releases.
- Gathered and oversaw creation of marketing assets and conferred with production, graphic design, and web-design personnel to coordinate production of corporate communications and advertising materials.
- Tracked, updated status, and monitored advertising and marketing plan activities before and after media placement.
- Assisted with execution of large scale trade shows and in-store product demonstration events.
- Assisted with artist relations and management by assisting in artist photo and video shoots for new music product releases.
Internet & eBay Store Manager Jan 2009 to Jan 2012
Company Name － City, State
- Generated new revenue stream by initiating, creating, and managing an e-commerce channel for the company. Responsible for sales, marketing, and promotion of 950 product listings. Achieving 100% positive customer feedback to differentiate and promote the company brand.
Software Skills
MS Word, Excel, PowerPoint, Mac OSX, FileMaker, Google Drive, basic Adobe Photoshop.