What it’s Like to Work in the Marketing FieldMarketing is a broad field offering candidates a wealth of growth and financial reward. Joining this profession means you’re a creative thinker. It also means you like to be on teams that are in the business of strategy. Marketing entails getting a message out to a target audience. Whether online or print media, marketers enhance visibility. They evaluate demand and utilize the data to formulate advertising plans, pricing schedules, and locating markets for their clients’ goods and services. Marketers can work with various personnel in product development, sales, research and development, and more. They will collaborate on branding, campaigns, social media blitzing, and more on scalable projects.
Benefits of Working in the Marketing Field
There will be an aspect of marketing that leans to a candidate’s unique talents. There’s room for anyone that has the patience and determination to develop their skills and put in the long hours that marketing can ask of you. The financial reward is a big draw for marketers. it’s a field that compensates the talent and success that grows with experience. Newcomers to marketing will be looking at a salary range of 32,000 and 50,000 dollars. As marketing experts fine tune their attributes, their value will grow as well. Experienced marketing professionals can see pay scales in the low six figures. There can also be bonuses and other incentives. Good talent in marketing is an extremely hot commodity and clients want the best people working on their brand. That means agencies will need to have that talent on their roster.
Why You Need a Resume
To get to the best positions and the highest salaries in marketing, you need a sharp resume that captures a hiring manager’s eye. It needs to highlight your skills, your experience, and, most importantly, the projects that stirred and excited. A resource like Resume-Now can ensure your resume is as sharp as it gets. It provides sound foundations for creating eye-catching resumes and features examples and tips for creating a great marketing resume.
Marketing, Advertising and PR Resume Templates
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- Market Research
Marketing, Advertising, and PR Resume Questions
There are three things you need to do with your resume’s summary statement. You need to make it clear who you are as an individual. The first sentence should adequately summarize you as an employee. Secondly, the rest of the statement should essentially be your elevator pitch. Only mention experiences that will make you an invaluable resource to the company you apply to.
Lastly, make sure to keep it short and sweet. Ideally, your summary statement will span between four and six sentences, which is the case in our marketing, advertising, and PR resume sample collection.
For your first marketing position, focus on transferrable skills you possess that will come in handy for the job you want. Additionally, you can make sure you stand out by utilizing a clean, simply resume layout. Use a marketing, advertising, and PR resume sample as a guide, or use our resume builder to put together a stellar application effortlessly.
For your first job in the industry, it is acceptable to put your work history toward the bottom of the page. Ordinarily, it should be further up, but for a first job, you want to draw attention to your skills, accomplishments, and education.
Certain skills will fit right at home on your resume as well as they do on a marketing, advertising, and PR resume sample. As long as you actually have the proficiencies, you should include experience with Microsoft Excel, Adobe Photoshop, and WordPress. Public speaking skills are great to include, too, because you will most likely need to give presentations. Familiarity with a foreign language is also advantageous.
Position your education section strategically on your resume. You will notice on our marketing, advertising, and PR resume sample that education comes at the bottom, but you can put it closer to the top if you do not have a lot of work experience.
It is only necessary to include the university where you received your degree. There is no need to mention every single place you took classes. You can leave off your graduation date unless it was within the last year. You can also list that a degree is in progress if you do not quite have it yet.
Many organizations use an Applicant Tracking System to see if resumes contain specific information. If they do not pass the system, then no one will actually read them. The simplest thing to do to improve your chances of surviving the ATS scan is to add keywords you found in the job description. Therefore, you should submit a unique resume for each position in lieu of sending the same one to a bunch of employers.
Another tip is to keep the resume simple like those in our marketing, advertising, and PR resume sample collection. Avoid using pictures, weird fonts, or shading. The best fonts for your resume include Lucinda, Courier, Tahoma, and Arial. Finally, use spellcheck and proofread before submitting.
How to write a Marketing, Advertising and PR Resume
- Begin by brainstorming your achievements – Using a separate piece of paper, brainstorm your achievements.
- Find a strong Marketing, Advertising and PR resume sample to use as a resource – Use our vast collection of resume samples to find one that can serve as a good resource for your resume writing.
- Write a header and place it at the top of your Marketing, Advertising and PR resume – Craft a header with aesthetics and practicality in mind. Include the following: your name, phone number, email address, and personal website (if applicable).
- Make a direct summary statement that focuses on the company’s wants – Craft a short, interesting statement that tells your professional story. Include your accomplishments, skills, and most important areas of expertise.
- Detail your skills in a qualifications or areas of expertise section – Underneath the summary statement on your Marketing, Advertising and PR resume, list specific skills that you hold that pertain to the job.
- Spell out your experience in a work history section on your Marketing, Advertising and PR resume – Make a list of the relevant jobs you have had. Present this information: your position, the name of the company, and the dates of your employment.
- Give an in-depth look at your Marketing, Advertising and PR work history – In bullet point form, detail your duties and achievements at each job. Use the list you made in step one as a guide. Make sure your points are applicable to the job description.
- Add an education section – Cover the highest degree you earned, where you obtained it, and what year you finished (or will finish).