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Table of contents

Sales planner resume examples
Pick the best resume format for your resume
How to build a sales planner resume in 5 easy steps
Elevate your application by crafting a compelling cover letter
Sales planner resume — key takeaways
Commonly asked questions about resume writing

You can develop and execute sales strategies, but can your resume stand out among other applicants?

If you’re finding it tough to secure your ideal job in the competitive field of sales planning, your resume might need a refresh. You need a resume that grabs attention and highlights your unique skills and achievements.

Browse our sample resumes designed for sales planners to create a winning resume showcasing your expertise. Crafted by industry experts, these examples demonstrate how to emphasize your strategic thinking, market knowledge and organizational skills.

In this guide, you’ll get:

Resume examples for sales planners at different career stages.
A step-by-step guide for writing a competitive resume.
Expert tips on showcasing your strategic accomplishments and analytical skills.
Advice on choosing the ideal format and style to highlight your strengths.

Ready to create your sales planner resume? Use our Resume Maker! Benefit from step-by-step support and personalized recommendations for every section of your resume, ensuring a seamless and customized process just for you.

Sales planner resume examples

Entry-level sales planner resume example

Resume entry level example sales planner

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What makes this resume stand out?

Technical proficiency
Alan highlights a blend of technical and analytical skills, showing his ability to apply sales planning knowledge to real-world scenarios. From conducting market research to identifying potential sales opportunities, this resume shows his expertise in navigating the sales landscape.
Hands-on experience in sales planning
Alan demonstrates practical skills in sales settings, showing his ability to make meaningful contributions to sales strategies. His hands-on experience sets him apart as a reliable asset in sales planning.
Quantifiable achievements
By highlighting metrics like a 15% reduction in sales cycles and a 25% increase in repeat business, Alan provides concrete evidence of his ability to deliver results.

Experienced sales planner resume example

Resume experienced example sales planner

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Why is this resume a perfect example?

Highlights impressive experience
Louise presents a picture of a seasoned sales planner with over 14 years of experience. The resume showcases a proven track record of strategic planning and commitment to achieving sales goals, showing a deep reservoir of knowledge and skills.
Outlines information clearly
This resume is thoughtfully organized, highlighting each job title and key accomplishment with bold headings and succinct bullet points, making it easy to understand Louise’s qualifications.
Reveals tangible achievements
Her achievements are backed by tangible metrics, like surpassing annual sales targets by 20% and improving customer satisfaction scores. These successes demonstrate her ability to drive results, positioning her as a standout candidate.

Want to keep looking for the perfect sales resume? Explore our extensive library of resume examples, covering hundreds of job titles.

Browse other popular samples

Pick the best resume format for your resume

To land the sales planner position you’re aiming for, it’s important to ensure that recruiters see your most compelling credentials first. How can you achieve this? Selecting a resume format that effectively showcases your key qualifications from the start.

If you’re an experienced sales planner, the chronological resume format is your best option. This format highlights your career history, showing your achievements and leadership roles along the way.
If you’re new in the sales industry, the functional resume format may be your best bet. It’s all about showcasing your transferable skills and potential, emphasizing your strengths in data analysis, strategic thinking and project management.
If you’re in the middle of your career, consider the combination resume format. This format blends the best of both worlds — highlighting your experience and skills. It’s a great way to show your versatility and readiness to take on any challenge in sales planning.

After selecting the ideal format to showcase your career journey, your next task is to ensure your resume grabs the recruiter’s attention.

Select the ideal template for your sales resume

Create your resume

Want to give your sales planner resume a fresh look? While the core sections — professional summary, skills, work history and education — remain the same, the right template can make a significant difference.

For a versatile and professional appearance, choose a clean, simple template. Its straightforward design ensures your skills and experience stand out without distractions.

If you’re applying to more dynamic or creative environments, consider using a modern or creative template. These options add a touch of personality and help you stand out.

Choose a template that’s compatible with Microsoft Word and Google Docs for easy editing and tailoring. These widely used platforms are a great option for making your resume for free.

Now that you’ve selected your template, let’s start building your resume!

How to build a sales planner resume in 5 easy steps

Creating an outstanding resume can help you stand out for those sought-after sales planner positions. The key? Tailor it to the specific job you want. Here’s how to do it, step by step!

Step 1

Review the job listing

Before you start writing, carefully read the job ad. Look for keywords that describe the skills the employer is looking for in their ideal candidate, such as strategic planning and market analysis. Understanding what the employer is looking for allows you to tailor your resume to meet their needs.

Why is this important? Many companies use applicant tracking systems (ATS) to filter resumes. Incorporating keywords into your resume increases your chances of passing the ATS and reaching the recruiter, which increases your chances of getting considered for the role.

Step 2

Begin with a strong summary

A resume’s introduction is your first chance to impress. Start with a compelling profile that’s either a professional summary or a resume objective.

For experienced sales planners, a professional summary highlights your career milestones and skills, showcasing your ability to develop strategies and drive results.

For entry-level sales candidates, a resume objective is ideal. It states your career goals and highlights your unique skill set for the role, even if you come from a different background.

Here are some examples:

Professional summary example:

Results-oriented sales planner with over 10 years of experience in driving revenue growth and building strong client relationships. Expert in developing innovative sales strategies and leading teams to exceed targets. Known for exceptional analytical skills and a commitment to delivering outstanding results.

Resume objective example:

Aspiring sales planner with a background in customer relations and a bachelor’s degree in business administration. Seeking to drive revenue growth and increase sales at [company name] by leveraging strategic initiatives and data-driven decisions. Aim to boost sales efficiency by 15% in the first year.

Step 3

Highlight your relevant skills

When listing your skills, it’s important to include a mix of both hard and soft skills. This balanced approach ensures that potential employers see a well-rounded picture of your qualifications and capabilities.

Hard skills demonstrate your technical expertise and proficiency in specific tasks, while soft skills highlight your interpersonal abilities and how you interact with others in the workplace.

By showcasing a diverse set of skills, you can effectively convey your readiness to tackle the various challenges and responsibilities of an industrial sales role.

Hard Skills

Sales strategy development
Market analysis
Sales forecasting
CRM software proficiency
Data analysis

Soft Skills

Communication
Team collaboration
Problem-solving
Time management
Negotiation skills

Here’s an example of a strong skills section for sales planners:

Expert in crafting and implementing effective sales strategies to drive revenue growth.
Proficient in analyzing market trends, competitor activities and customer behaviors to identify opportunities.
Skilled in using advanced forecasting techniques and tools to predict sales trends and set realistic targets.
Adept at using data analytics tools to gather insights, interpret sales data and make informed business decisions.

Pro tip

In sales planning, people skills are crucial for understanding client needs, negotiating deals and collaborating effectively with team members. They demonstrate your ability to build and maintain strong relationships with clients and colleagues, so ensure to include them on your resume.

Step 4

Detail your professional experience

When writing about your work history as a sales planner, think of it as a chance to show off all the great things you’ve done. Start with your most recent jobs and use bullet points to list your skills and achievements. This makes them easy to read!

Remember, the best resumes are clear and full of energy. Use strong action words to make your accomplishments stand out! Here’s an example of how you can do it:

Example for a sales planner resume:

Sales Planner, Ever After Farms
Apple Valley, CA
June 2015 – May 2024

Created and carried out sales plans that boosted revenue by 20% in the first year.
Built strong relationships with clients and partners, growing our client base substantially.
Led a team of five sales pros, giving them guidance and motivation to hit sales goals.
Used CRM software to track leads, manage accounts and improve communication, making everything run smoother and keeping clients happy.

Pro tip

In sales, showing your achievements with numbers isn’t just about listing what you’ve done. It’s about proving that you’re a top performer who gets results. Meeting targets and driving outcomes is key in this field. So, highlight specific numbers to show your successes and set yourself apart from the rest.

Step 5

List your education and training

Showing your expertise is key as a sales planner. That’s why it’s essential to incorporate an education section in your resume.

Make sure to list any degrees you’ve obtained, even if you’re still working on them. This demonstrates your commitment to your field. Also, emphasize any certifications you have earned. Certifications show your expertise in important areas for sales planning. For example, consider certifications like a Sales Strategy Certification or a Customer Relationship Management (CRM) Certification.

How to list education on a sales planner resume:

EDUCATION

Bachelor of Business Administration (BBA)
Pace University, New York, NY
Graduated: May 2022

CERTIFICATIONS

Certified Sales Planner (CSP), Sales Association, 2023
CRM Certification, HubSpot Academy, 2022

Optional sections for your sales planner resume

Languages

Being multilingual can give you a competitive edge in the sales industry. It demonstrates your ability to communicate with a diverse range of clients, which is crucial in today’s global market. Highlighting your language skills shows that you can cater to international clients, understand cultural nuances and expand the company’s market reach.

How to list your language proficiency levels:

English: Native proficiency
Spanish: Fluent (C1)
Mandarin: Professional working proficiency (B2)

Honors and awards

Including an honors and awards section on your resume as a sales planner can significantly enhance your profile by showcasing your achievements and recognizing your excellence in your field.

How to list honors and awards on your resume:

“Sales Excellence Award” – Recognized for achieving the highest sales growth in the company for 2022.
“Employee of the Year” – Awarded for exceptional performance, leadership and contributions to the sales team in 2021.

Professional affiliations

Adding a professional affiliations section on your resume as a sales planner can significantly enhance your professional profile. This section demonstrates your involvement in industry organizations, your commitment to staying updated with industry trends and your dedication to professional development.

How to list professional affiliations on your sales planner resume:

National Sales Network (NSN) – Active member since 2020.
American Marketing Association (AMA) – Member since 2019.

Training

A training section shows that you are proactive about your professional growth and are continually seeking opportunities to enhance your knowledge and skills. It provides evidence that you have received specialized education beyond formal degrees and certifications, which can be essential in a rapidly evolving field like sales planning.

How to list your training experience in your resume:

Sales Strategy Workshop – Completed an intensive workshop on developing and implementing sales strategies, focusing on driving revenue growth and achieving sales targets.
Customer Relationship Management (CRM) Training – Gained specialized knowledge in using CRM software to track leads, manage client accounts and enhance customer satisfaction.

Volunteer experience

Listing volunteer experiences on your resume as a sales planner can significantly enhance your profile by showcasing your commitment to giving back to the community and your ability to apply professional skills in various contexts.

How to add volunteer experience to your resume:

Event Coordinator – Local New York Nonprofit, New York, NY

Coordinated and managed community events, overseeing logistics, vendor relations and volunteer teams.
Successfully organized events that attracted over 500 attendees, demonstrating strong organizational and leadership skills.

Fundraising Volunteer – One Person Nonprofit, New York, NY

Engaged with the community to raise funds for various initiatives.
Developed and executed fundraising strategies, resulting in a 30% increase in donations.

Elevate your application by crafting a compelling cover letter

Create your cover letter

Including a cover letter with your sales planner resume can significantly enhance your application. While it’s not always required, a well-crafted cover letter can help you stand out from the competition.

Your cover letter provides an opportunity to go beyond the bullet points of your resume. You can delve deeper into your achievements in sales planning, highlight specific goals you’ve met and discuss how you’ve built strong relationships with clients. It’s also the place to mention any career transitions and how they’ve shaped your professional path.

Not sure how to start? No problem! We offer excellent tips on writing a compelling cover letter. You can also look at examples that have helped others secure their dream jobs. These resources are great for understanding what makes a cover letter effective.

Ready to get started? Our Cover Letter Generator is designed to help you create a professional and polished letter that complements your resume. Our templates are easy to use and provide content suggestions that you can easily incorporate into your letter, removing the stress of starting from scratch or choosing the right format.

A thoughtfully written cover letter can make a big difference in whether you get noticed by hiring managers or not.

As you prepare to write the perfect cover letter and resume for that sales planner position, keep these key points in mind!

Sales planner resume — key takeaways

Choose the right template
Pick a clean, professional template that makes your resume easy to read and highlights your key qualifications. Avoid overly flashy designs that can distract from your content.
Write an engaging opener
Your summary should be engaging and reflect your enthusiasm for the role. Clearly state your experience and what you aim to achieve in your next position.
Showcase your achievements
Use metrics and concrete examples to demonstrate your impact in previous roles. For example, “Increased sales revenue by 20% through strategic market analysis and sales planning.”
Detail your work history
To really make an impact, back up your claims with solid data. Use numbers to highlight your achievements — like increasing revenue, improving customer satisfaction or boosting sales.
Showcase your unique qualifications
To really stand out from the crowd, make sure to highlight your unique qualifications! This includes any sales awards or recognitions you’ve received, as well as any additional training or certifications.
Don’t forget the cover letter!
Even if it’s not required, including a well-crafted cover letter can give you an edge. It’s your chance to express your enthusiasm for the role and the company and to elaborate on your achievements. Use it to make a personal connection with the recruiters and show why you’re the perfect fit for the job.

Commonly asked questions about resume writing

Last Updated: January 01, 2025

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Karla is a content writer dedicated to guiding job seekers to career success with compelling articles, resumes and cover letters. Her M.S. in Screenwriting and B.S. in Comparative Literature equip her to create engaging job application materials.